Wednesday, November 19, 2008

xFruits - 21st Century Regenerative Technology - 4 new items

Use LED holiday lights  

2008-11-19 06:19

Conservation tips

by Pete Davies

LED lighting is improving all the time, but it’s not yet advanced enough to be able to replace CFLs as a standard for low-energy lighting around the home. One place you can definitely use LED lights is for decorating your house and/or Christmas tree this holiday. This year we’re selling LED holiday lights in our green store.

How this helps

The bulbs can last up to 50,000 hours (that’s over five years of continuous lighting — no more tweaking every bulb trying to find the dud!) and use up to 90% less energy than standard incandescent bulbs. One estimate puts the potential savings at over $8 for just one tree’s worth of lights!

More information

Related tips (from GreenYour.com)

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A greener free market  

2008-11-18 21:49

Society

by Mark Mondik

With the recent financial market meltdown and related bailout, the term “free market” is not particularly in vogue at the moment. Instead, everyone seems to be looking for government intervention to force companies to do not only what’s right, but what in many cases is in the best interest of those companies.

Much of such regulation is probably necessary. Corporate managers are notorious for focusing on short-term profits, even if it comes at the expense of the longer-term future. And who can blame them? Executive compensation is almost always tied to short-term — or at the most medium-term — success. Unfortunately, this spells major disaster for our environment, which tends to show the effects of today’s behavior many years from now, by which time a corporate executive will most probably have changed jobs multiple times. So our only hope is to sit back and wait (stretch, yawn) for the government to step in.

Or is it? It turns out that not everyone is waiting for government intervention. A group of activist investors (and by investors, I’m talking about the people who have the greatest interest in bigger corporate profits) realized years ago that climate change poses a major threat to long-term corporate profits. As a result, the Investor Network on Climate Risk has decided to start policing companies on its own given the slowness of government action in this area.

With a membership of 70 institutions managing over $7 trillion in assets, INCR has catalyzed a growing movement within the asset management industry. This movement is aimed at (among other things) measuring the impact of climate risk on the long-term profit potential of corporations, and prioritizing investments in companies that score well in this measurement.

Another firm, Innovest, has started to rate companies based upon their exposure to climate risk and their ability to manage or mitigate that risk. Such ratings are intended to increase (or decrease) investor interest in such firms, as the ratings reflect the likelihood that a particular firm’s profits will rise or fall in the future due to climate change.

These developments represent a major breakthrough in private sector thinking in this area. Environmentalism was once the enemy of corporate profits, with most companies acting to reduce their environmental impact only because they were forced to by government. But with the leadership of groups like INCR and Innovest, many corporate executives will find themselves confronted by angry shareholders if they don’t start taking a more pro-active approach to addressing climate change.

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Holiday gift selection now online  

2008-11-18 20:39

News

by Erik Blachford

Well, it’s not quite Thanksgiving but around TerraPass we’re already seeing people buying gifts for the holidays. So we thought this would be a fine time to introduce our Second! Annual! TerraPass! Holiday Gift Selection. Please check it out.

We’ve done our best to put together a range of gift ideas, at a range of price points. As you would expect, we’re mostly interested in gifts that reduce carbon emissions, though this year we’ve included more stuff that falls into the “just for fun” category (not that reducing carbon emissions isn’t fun!).

So whether you are looking for a stocking stuffer like our USB Rechargeable Batteries (for the road warrior in your life - recharge those AA’s directly from a laptop USB port) or a more substantial gift like the Thames and Kosmos Wind Power kit (kids can build their own mini-wind turbine at home, and learn the science underneath the power generation) or a more delicious gift like Climate Change Chocolate (which includes 133 pounds of carbon offset, to balance out the daily carbon emissions of the average American adult), we’ve likely got something worth a look.

Let us know whether there are other things you think we should be offering, and of course feel free to use the reviews area under each product to let us know what you think about the products.

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Obama stays the course on climate  

2008-11-18 19:55

Politics

by Adam Stern

In the two weeks since the election, Barack Obama has stayed mostly in Chicago — and except for announcing White House staff appointments — has made few public statements. But the president-elect emerged today to deliver a video address to a gathering of governors and policy experts in Los Angeles. Obama affirmed his commitment to federal cap and trade legislation. He also renewed his campaign promise to put the U.S. back in the center of international negotiations for a successor agreement to the Kyoto Protocol.

This is welcome news to those who worry that the financial crisis will push climate policy down on the Obama Administration’s list of priorities. It also brightens the picture after Sen. Jeff Bingaman (D-NM) left participants at a carbon markets conference in Washington last week discouraged about the prospects for passing a climate bill in 2009.

Bingaman, who chairs the Senate Energy and Natural Resources Committee, said that it would still take more than a year for the House and Senate to sort through the complexity of economy-wide climate legislation. The influential senator also expressed skepticism about the role for offsets in any bill. Bingaman’s views seemed to have been shaped by news accounts of flawed offset projects, rather than the great majority of offset projects that deliver bonafide carbon reductions and lower the cost of reducing emissions.

The timing of U.S. action on climate policy is important in the context of U.N.-sponsored talks that seek to reach an agreement in Copenhagen in December 2009. If the U.S. isn’t ready to make commitments, negotiations among 170 countries could falter. President-elect Obama has taken a positive step forward with his remarks today.

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